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Styling Design of New Accord

Article of Honda R&D Technical Review Vol.24 No.2

Summary

With “Excels in All Areas” as the grand concept, the new ACCORD was developed as a family sedan that could be used comfortably, and with pleasure and pride, every day.
Organized around the themes “Exhilaration,” “Advancement,” and “Superior Craftsmanship,” the design realizes a comfortable space and a strong presence as a family sedan. The exterior design was based on the concepts “Exhilaration” and “Condensation,” while “Luxurious Modern Interior” served as the concept for the interior design. Interior and exterior colors and interior fabrics were developed to further highlight these characteristics.

Author (organization or company)

Toshiyuki OKUMOTO(Automobile R&D Center)、Hiroki SHIGEHARA(Automobile R&D Center)、Satoshi UCHIDA(HONDA R&D AMERICAS, INC.)、Mie KOBAYASHI(HONDA R&D AMERICAS, INC.)

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